The role of green knowledge management and the impact of information technology in growing greenhouse plants

Document Type : Research Paper

Authors

1 Professor, Department of Management, Payam Noor University, West Tehran Center, Iran

2 Payam Noor University, West Tehran Center .Iran

3 Master's student, Payam Noor University, West Tehran Center, Iran

10.22092/jaear.2023.362773.1960

Abstract

One of the basic solutions for developing countries is the strategic planning of information and communication technology to achieve the goals of sustainable agriculture. Increasing regulatory obligations to adapt and execute environmentally friendly operations make it critical for businesses to pursue strategies that can strengthen their competitive edge in the market. Academic and practitioners alike have recently gravitated toward exploring how knowledge acquisition activities might improve business outcomes. This research examines the vital role of acquiring green knowledge in strengthening green knowledge management and the impact of technology in improving greenhouse environmental conditions. The practical purpose of this research is to investigate the role of management of existing knowledge and the effect of technology in growing greenhouse plants. This is an affirmative and causal-communicative research in which the researcher provides the relationship between variables by collecting numerical data and observing samples and then providing these data for numerical analysis.The statistical population consisted of 565 greenhouse owners in Karaj, Safadasht and Mallard areas, and 220 greenhouse owners were selected as a sample by stratified random sampling with proportional assignment and using Cochran's formula.The research tool was a questionnaire that was given to the academic staff of the university and experts of agricultural jihad, and their corrective comments were taken into account, and after their approval, the validity of the content was obtained.To obtain the reliability of the questionnaire, Cronbach's alpha coefficient was used, and a value above 0.8 is acceptable.

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